Matthias Mazur:  But her main skill is getting intentions, she’s very good at it and she’s very well rewarded for it. She makes a lot of money just getting attention. It’s very descriptive of society, I agree.

Deams:  And as a creator, you need to be able to combine both.

Matthias Mazur:  Yeah.

Deams: Be able to have well-manage the skill of getting attention but at the same time, not drifting off the core essence.

Matthias Mazur:  Yep. What do you think would be, I mean I agree 100% with that. What would be the percentage of allocation and time that you would say, that you would tell an artist between producing music like really working on skills and producing music, so doing that thing versus promoting that thing, promoting your brand, what would be the percentage that you would tell, would recommend?

Deams:  50/50.

Matthias Mazur: Okay.

Deams: 50/50. It shouldn’t be that way but it is plus it shouldn’t be 95% creative.

Matthias Mazur: Yup, I agree.

Deams: 5% the marketing, branding, promotion but…

Matthias Mazur: I agree. Sadly I agree.

Deams:  You have to put in a lot of time though.